Founded in 2017, Purity Natural Beauty is a natural ethical, eco-friendly, and sustainable skincare and beauty brand. Their products represent the perfect synergy of natural plant and food resources (nature´s pharmacy). Along with the latest in cosmetic technology, they produce natural but effective products.

Purity Natural Beauty believes that humans must learn to live in harmony with nature, our planet, and everything else surrounding us. Their products are 100% waste-free and microbead-free, using only vegan, cruelty-free, and organic ingredients.

The key ingredients include:

Hyaluronic Acid – a naturally occurring acid produced by the body that keeps skin hydrated and moisturised. Added amounts will alleviate dry skin and reduce the appearance of ageing.

Green Tea Extract – naturally rich in caffeine and antioxidants that protect skin from free radicals. Enhancing the tone and healthy look of the skin, can also decrease signs of ageing, helping the skin look younger.

Coffee Oil – extracted from pure coffee beans with a high concentration of sterols and vitamin E. Antioxidants that offer protection against skin damage, as well as anti-inflammatory benefits.

Vitamin C Extract – a potent antioxidant that neutralises free radicals and aids the skin´s regeneration process. Helping to reduce dark shadows around the eye.

Aloe Vera – contains enzymes and antioxidants such as Vitamins A and C with anti-inflammatory properties that moisture and heal damaged skin. As well as reducing signs of ageing.

Almond Oil – a range of naturally occurring fatty acids and vitamins A and E that protect your skin around the eye area from UV rays. Retains moisture, leaving skin looking softer, smoother and younger.

Packaged in a luxury bamboo 30ml jar or premium glass 30ml jar with aluminium lid.

How to Use

Apply a small amount of gel with your fingertip by gently dabbing (not rubbing) under the eye area until fully absorbed. Apply each morning, or as required, to rehydrate and energise eyes throughout the day.

Ingredients

Aqua, Vegetable Glycerin, Phenoxyethanol & Ethylhexylglycerin, Carbomer, Aloe Barbadensis Leaf Powder (Aloe Vera), Polysorbate 20, Sodium Hydroxide, Prunus Amygdalus Dulcis (Almond Oil), Rubus Idaeus Fruit Extract (Raspberry Extract), Sodium Hyaluronate (Hyaluronic Acid), Green Tea Extract, Green Coffee Oil, Vitamin C.